To understand why user onboarding is such an indispensable tool, we need to empathize with the people using our products; we all come from different backgrounds and cultures, we make different assumptions, and we see the world differently.
User onboarding helps mitigate these differences by making your product’s learning curve less steep.
However, companies often make unfortunate mistakes that hinder user experience and cause frustration. In today’s article, we’ll take a look at eight ways companies ruin their products’ onboarding process.
Let’s dive right in, shall we?
1. No User Onboarding at all
As a part of the team that created a product, you’ve probably spent hundreds of hours going over its features and the most minute detail. Naturally, you know the product like the back of your hand. The user does not.