Popular Design News of the Week: July 16, 2018 – July 22, 2018

Every week users submit a lot of interesting stuff on our sister site Webdesigner News, highlighting great content from around the web that can be of interest to web designers. 

The best way to keep track of all the great stories and news being posted is simply to check out the Webdesigner News site, however, in case you missed some here’s a quick and useful compilation of the most popular designer news that we curated from the past week.

Note that this is only a very small selection of the links that were posted, so don’t miss out and subscribe to our newsletter and follow the site daily for all the news.

Google Material Design: Updates, Improvements, and New Tools

 

CSS: A New Kind of JavaScript

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Popular Design News of the Week: July 9, 2018 – July 15, 2018

Every week users submit a lot of interesting stuff on our sister site Webdesigner News, highlighting great content from around the web that can be of interest to web designers. 

The best way to keep track of all the great stories and news being posted is simply to check out the Webdesigner News site, however, in case you missed some here’s a quick and useful compilation of the most popular designer news that we curated from the past week.

Note that this is only a very small selection of the links that were posted, so don’t miss out and subscribe to our newsletter and follow the site daily for all the news.

Visual System

 

You Know a Web Site Sucks If…

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Popular Design News of the Week: July 2, 2018 – July 8, 2018

Every week users submit a lot of interesting stuff on our sister site Webdesigner News, highlighting great content from around the web that can be of interest to web designers. 

The best way to keep track of all the great stories and news being posted is simply to check out the Webdesigner News site, however, in case you missed some here’s a quick and useful compilation of the most popular designer news that we curated from the past week.

Note that this is only a very small selection of the links that were posted, so don’t miss out and subscribe to our newsletter and follow the site daily for all the news.

7 Tips for Designing a Large Footer

 

Using Chrome as a Local Web Server

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Popular Design News of the Week: June 25, 2018 – July 1, 2018

Every week users submit a lot of interesting stuff on our sister site Webdesigner News, highlighting great content from around the web that can be of interest to web designers. 

The best way to keep track of all the great stories and news being posted is simply to check out the Webdesigner News site, however, in case you missed some here’s a quick and useful compilation of the most popular designer news that we curated from the past week.

Note that this is only a very small selection of the links that were posted, so don’t miss out and subscribe to our newsletter and follow the site daily for all the news.

Stream UI Kit – A Beautiful Open Source Bootstrap 4 UI Kit

 

I Built a Bot and Now I Know Why Bots are so Dumb

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The reason you should use video marketing in your business

The first reason is that based on an increasing number of studies worldwide, video content is becoming the most acceptable format of conveying meaningful messages. HubSpot Research asked a number of respondents in their survey the question what type of material do they want to see in a brand or business that they support.

About 54% said they want to see videos, 46% wanted emails and newsletters, some 41% confirmed social images, 34% looked for social videos, 18% said they wanted to see blog articles, some 17% acknowledged in PDF form, and a small 2% referred to other types.

A second reason is that most companies and businesses don’t have the experience, talent, equipment and organization to undertake a challenging work of producing a video marketing project for their product(s) or service(s) and need an external outfit to assume the crucial task. The need is global.

Video information, since it combines a moving image, audio data and even the alphanumeric form seems to retain its image impact. Survey respondents were asked what type of content posted by a company was the most memorable to them. The answers from the total respondents were 43% for branded video content, 36% for branded photo content, 18% for branded written content, and 3% for branded audio content.

The third reason is that advancing technology has made possible the proliferation of platforms where the video content can be shown with least cost, aside from the standard advertising flicks shown on television networks. These popular platforms are YouTube, Facebook, Twitter and Vimeo to name a few.

Fourth is that video marketing can be an extended part of a business or company website and embedded into the site. Through Hybrid Traffic’s Social Signal Share Service video marketing content can be distributed to Twitter, Facebook, Pinterest, Google +, Stumbleupon, Linkedin, Delicious and Reddit to generate more traffic.

The effectiveness of video marketing content can be increased by attracting quality backlinks to a website using current tools like the Adobe Keyboard Shortcut Visualizer, and the Ahrefs Site Explorer tool are standard methods. About 5,000 additional backlinks can be retrieved from 1,270 referring domains. Search Engine Optimization and Link Building can increase the credibility of video marketing content. It is becoming the best way for companies to rank at the top of search engine results that enables digital marketing and video marketing to be combined efficiently.

The website can create and embed different types of video content to enhance website quality and enable the operation of digital marketing and video marketing. These include demo videos, brand videos, event videos, expert interviews, how-to or DIY videos, explainers, animated videos, case studies and customer testimonials, live videos, 360-degree and VR videos, augmented reality videos and personalized messages.

Video marketing allows a business or company to reach its sales target goal in a shorter period which is one significant benefit of video marketing. This is attained by a simultaneous “attack” on various modes and platforms that maximize the product exposure within less time. Reaching a company’s sales quota through a well-planned video marketing dissemination is realizable.

Popular Design News of the Week: June 18, 2018 – June 24, 2018

Every week users submit a lot of interesting stuff on our sister site Webdesigner News, highlighting great content from around the web that can be of interest to web designers. 

The best way to keep track of all the great stories and news being posted is simply to check out the Webdesigner News site, however, in case you missed some here’s a quick and useful compilation of the most popular designer news that we curated from the past week.

Note that this is only a very small selection of the links that were posted, so don’t miss out and subscribe to our newsletter and follow the site daily for all the news.

8 Brilliant Blogs Run by Ecommerce Stores (And What You Can Learn from Them)

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Video marketing top 5 secrets revealed

What the experts are saying, like what Ash Read has noted in Buffer Social’s seven secrets of super-successful video marketing is that the making of a video marketing content is very similar to the making of a Hollywood movie. The material can also be a 30 to 60-second advertising flick for an international television network, where the story and moving images that catch the most attention wins the viewership.

Ash Read cites the following vital points: First, focusing on exciting stories gets more attention than focusing on sales. One platform is television where an advertisement or branded content can get a lot of viewers. The second platform is social media, like Facebook where an entertaining video can reach the same audience as in a TV network and will compete with a video ad.

However, let’s face it. There are branded products that immediately get the attention of viewers and a sales response too. And there are entertaining videos posted on Facebook that don’t get so much attention. So focus on the story.

Second, the first video within 8.5-seconds determines whether the viewer will continue watching the story. The time is the average attention span according to experts and holding the attention of the viewer within the measured span means the viewer sees something of value and will continue to watch.

Some experts call a quick preview or introduction of a hook, the function of which is to hook the viewer to watch more. And if you want to grab the attention of the viewer, upload a mesmerizing thumbnail alongside your video, to get the viewers excited even before the video is played. Some call this a teaser. A carefully chosen thumbnail can create a first impression. The teaser should suggest that your video is of high quality.

Third, if you intend to use Facebook as a business platform, you can select and target audiences for your content. But advocacy can also be a considered ‘social business,’ and we see so much of advocacy videos on Facebook. YouTube is another incredible platform. In a recent article published on eMarketer.com, the Google-owned platform has continued to deliver strong financial results and forceful usage statistics.

By identifying and selecting your target audience even before you create the video marketing content, you will be able to produce a video content that is in line with the values, needs, and desires of the target audience, a custom-built video message that viewers could appreciate. A slight difference between Facebook and YouTube is that branded content, and product advertising presentations are the choice of businesses and companies in the latter.

Next is you can tell your stories with or without sound, optimizing on silent playback with alluring visuals, text-heavy descriptions, and subtitles. Tech Insider’s silent video about a smart bicycle done in almost 9 seconds generated 5.1 million views.

The fifth video marketing top secret is to include calls to action or CTAs in your video. The calls to action could consist of the following: Subscribe to a specific channel, like or follow the page, share with friends, check out other content, and comment on the video. Sometimes, with an excellent and functional product, the CTA could include “purchase now.”

Popular Design News of the Week: June 11, 2018 – June 17, 2018

Every week users submit a lot of interesting stuff on our sister site Webdesigner News, highlighting great content from around the web that can be of interest to web designers. 

The best way to keep track of all the great stories and news being posted is simply to check out the Webdesigner News site, however, in case you missed some here’s a quick and useful compilation of the most popular designer news that we curated from the past week.

Note that this is only a very small selection of the links that were posted, so don’t miss out and subscribe to our newsletter and follow the site daily for all the news.

3 Super Useful Color Tools for UI Design

 

How to Make Trustworthy Apps, When no One Trusts Tech Anymore

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20 Best New Portfolios, June 2018

Welcome back, Readers. It’s June, and if I got paid extra for every instance of the word “minimalist” in this article, I could probably afford to vacation in Canada. Well, my point is that minimalism is the general theme of this month, because that’s what it has all come down to: various forms of minimalism.

Still, within that descriptor, there’s a fair amount of variety to be had here. Enjoy.

Note: I’m judging these sites by how good they look to me. If they’re creative and original, or classic but really well-done, it’s all good to me. Sometimes, UX and accessibility suffer. For example, many of these sites depend on JavaScript to display their content at all; this is a Bad Idea™, kids. If you find an idea you like and want to adapt to your own site, remember to implement it responsibly.

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Popular Design News of the Week: June 4, 2018 – June 10, 2018

Every week users submit a lot of interesting stuff on our sister site Webdesigner News, highlighting great content from around the web that can be of interest to web designers. 

The best way to keep track of all the great stories and news being posted is simply to check out the Webdesigner News site, however, in case you missed some here’s a quick and useful compilation of the most popular designer news that we curated from the past week.

Note that this is only a very small selection of the links that were posted, so don’t miss out and subscribe to our newsletter and follow the site daily for all the news.

Can Minimalist Design Save Target?

 

Hatch – Stay Focused & Hatch Rare Creatures

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